Amazon is adding more countries with ads on Prime Video

Advertising in Prime Video shows and films is scheduled to launch in Brazil, India, Japan, the Netherlands and New Zealand in 2025.

Amazon says the regional expansion of Prime Video ads will support the continued creation of compelling content over time and help brands of all sizes reach new audiences in new countries.

In recent years, Amazon has focused on building Prime Video into a premium entertainment destination, offering a range of original series and films from Amazon MGM Studios, including Reacher, The Lord of the Rings: The Rings of Power, The Summer I Turned Pretty, Road House, And Your ideaas well as licensed films and series, content from other services made available as an additional subscription, blockbuster films and series for rent or purchase and FAST Live linear channels.

“We’re excited to offer more brands in more countries the opportunity to connect with Prime Video audiences alongside award-winning series and films, fan-favorite titles and live sports in 2025,” said Alan Moss, vice president of Global Ad sales on Amazon Ads. “Since we launched Prime Video ads earlier this year, we’ve been able to help brands and advertisers drive business results across the funnel thanks to the differentiated value we bring across our premium content, reach, first-party signals and offer innovative advertising technology. ”

Prime Video ads are currently offered in Australia, Austria, Canada, France, Germany, Italy, Mexico, Spain, the United Kingdom, and the United States. All regions also offer customers the choice of an ad-free option.

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